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Special Issues
On a select few days each year, the general content is bolstered by six to eight page special issues, specifically detailing major academic and sports events that appeal to all of our readers
From Commencement to the start of the baseball season, these special issues provide a comprehensive look into topics that students find most interesting, making them a particularly attractive and strategic advertising option. From football to election coverage to University expansion, target just the segment of our audience that your business wants to reach.
Rates
Net rate per column inch: $14.00
| Ad Size | Dimensions (col.) | Area (sq. col.) | Cost (USD) |
|---|---|---|---|
| Full Page | 6 col. x 21" | 126 | $1,764.00 |
| Half Page | 6 col. by 10.5" or 3 col. x 21" | 63 | $882.00 |
| Third Page | 6 col. x 7" or 2 col. x 21" | 42 | $588.00 |
| Quarter Page | 3 col. 10.5" | 31.5 | $441.00 |
| Sixth Page | 3 col. x 7" or 2 col. x 7.88" | 21 | $294.00 |
| Eighth Page | 3 col. x 5.25" or 2 col. x 7.88" | 15.75 | $220.00 |
| Twelfth Page | 3 col. x 3.5" | 10.5 | $147.00 |
| Sixteenth Page | 2 col x 3.94" | 7.88 | $110.25 |
| 1 Column Unit = 1.7861 inches | 3 Column Units = 5.6917 inches | 5 Column Units = 9.5972" inches |
| 2 Column Unit = 3.7389 inches | 4 Column Units = 7.6444 inches | 6 Column Units = 11.55" inches |
Color Rates
| 4 (Full) Color: | Add $400 to ad price above |
| Spot Color (2 colors maximum): | Add $125 to ad price above |
| Deadline: | 4:00 pm, 3 business days prior to publication |
Specifications
| Printing Methods: | Photo offset |
| Reproduction Material: | Glossy proofs, original artwork (black ink preferred), photography (black and white preferred). Maximum suggested screen: 85 line. |
| Ad Submission: | Artwork should be e-mailed to dan@columbiaspectator.com. The preferred formats are PDF (with all fonts embedded), hi-res JPEG, or TIFF (300 dpi). Ads can also be downloaded from web or FTP sites. |
| Page Size: | Broadsheet (12" x 22"); 6 column page |
The Spectator Publishing Company is the parent company of the Columbia Daily Spectator, The Eye, and Spectrum. The president of the Spectator Publishing Company also serves as the Publisher of the Columbia Daily Spectator. The company employs a full-time professional staff in graphics and advertising who provide quality service to its many advertisers.